Knihy o marketingu

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises...

• Knihabrožovaná vazba
  681 Kč

  Skladem 2 ks

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice...

• Knihabrožovaná vazba
  568 Kč

  Skladem 1 ks

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing...

• Knihapevná vazba
  611 Kč

  Skladem 1 ks

Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, ...

• Knihapevná vazba
  628 Kč

  Skladem 1 ks

The new edition of the book readers call the bible for advertising...

• Knihabrožovaná vazba
  583 Kč

  Skladem 1 ks

The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques...

• Knihabrožovaná vazba
  642 Kč

  Skladem 2 ks
• Přečtenávýborný stav
  326 Kč

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Discover great ways to engage your customers through the social web Social CRM is an evolving tool to...

• Knihabrožovaná vazba
  586 Kč

  Skladem 1 ks

No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows.

• Přečtenávýborný stav
  249 Kč

  Skladem