Knihy o marketingu

The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?

• Knihabrožovaná vazba
  383 Kč

  Skladem 1 ks

Why is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays? And why do we prefer stripy toothpaste? ...

• Knihabrožovaná vazba
  324 Kč

  Skladem 2 ks

A protože freelancing (neboli podnikání na volné noze) je celosvětový fenomén, který Robertova kniha rozebírá do větší hloubky i šíře než zahraniční tituly, rozhodli jsme se ji vydat také v angličtině a dalších jazycích. Půjde o nejodvážnější...

• Přečtenávýborný stav
  737 Kč

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Bestselling author and marketing strategist Ryan Holiday reveals how a classic work - a Perennial Seller - is made and marketed. Classic. Evergreen. Cult. Backlist. We can all identify with products that seem to last forever and just keep selling...

• Knihabrožovaná vazba
  412 Kč

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Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...

• Knihabrožovaná vazba
  318 Kč

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The internationally renowned design agency Turner Duckworth presents stories and advice gathered from working with the world’s biggest brands...

• Knihabrožovaná vazba
  758 Kč

  Skladem 1 ks

A reflection on the collaboration and knowledge of working project managers that provides the fundamentals of project management as they apply to a wide range of projects. This internationally recognized standard provides ...

• Přečtenámírně opotřebovaná
  2 150 Kč

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