Knihy o byznysu a managementu

This book is about what happened when a business leader decided not to bury his head in the sand about climate change; when he found the conversation with his kids about floods from melting ice caps too painful...

• Knihapevná vazba
  641 Kč

  Předobjednávka,
  vychází 27. 6. 2024

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...

• Knihabrožovaná vazba
  381 Kč

  Více než 30 dní

In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

• Knihabrožovaná vazba
  276 Kč

  Skladem 1 ks
• Přečtenávýborný stav
  214 Kč

  Skladem

Advertising is selling us a dream, a lifestyle. It promises us fulfilment and tells us where to buy it – from international flights to a vast array of goods we consume like there is no tomorrow...

• Knihapevná vazba
  589 Kč

  Skladem 1 ks

From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success...

• Knihabrožovaná vazba
  474 Kč

  Do 3 – 7 dnů

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription? These choices might appear to be freely made...

• Knihabrožovaná vazba
  416 Kč

  Více než 30 dní

SEO is confusing—but it doesn't have to be...

• Knihapevná vazba
  Do 3 – 7 dnů

Throughout my life I have achieved many remarkable things. In Screw It, Let's Do It, I will share with you my ideas and the secrets of my success, but not simply because I hope they'll help you achieve your individual goals...

• Přečtenávýborný stav
  174 Kč

  Skladem
• Knihabrožovaná vazba
  159 Kč

  Více než 30 dní

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

• Knihapevná vazba
  1 099 Kč

  Více než 30 dní

Showcasing remarkable and memorable branding projects crafted with limited resources and a shoestring budget, Start from Scratch celebrates the ambitious businesses and entrepreneurs that create bold narratives on a small scale...

• Knihapevná vazba
  1 135 Kč

  Připravujeme,
  vychází 31. 12. 2029