Žlutá knihy o byznysu a managementu od nakladatelství John Wiley & Sons

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

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  1 445 Kč

  Předobjednávka,
  vychází 26. 5. 2024

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice...

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  566 Kč

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With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment ...

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  399 Kč

  Do 14 – 15 dnů

Become a process improvement star with Lean Six Sigma...

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  610 Kč

  Více než 30 dní

This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious competition....

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  582 Kč

  Do 17 – 22 dnů

As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, ...

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  1 037 Kč

  Více než 30 dní

From Sharon L. Bowman, the author of the best-selling Ten-Minute Trainer , comes the dynamic new book, Training from the BACK of the Room! This innovative resource introduces 65 training strategies that...

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  1 351 Kč

  Do 24 – 29 dnů

The new edition of the bestselling guide on creating and using key performance indicators—offers significant new and revised content...

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  1 167 Kč

  Do 24 – 29 dnů

Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, ...

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  529 Kč

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Whether you want to break into this burgeoning industry, or you simply need to plan an event and don t know where to start, there s something for all would-be event planners in Event Management For Dummies. Packed with tips, hints and checklists, ...

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  641 Kč

  Do 14 – 15 dnů