Knihy o byznysu a managementu
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60 produktů
This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...
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Knihapevná vazba936 KčSkladem 5 ks
It's time to leapfrog the only hurdle between you and a million-dollar company...
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Knihabrožovaná vazba462 KčSkladem 4 ks
From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people...
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Knihapevná vazba630 KčSkladem 2 ks
Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people...
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Knihabrožovaná vazba430 KčSkladem > 5 ks
Monografie se zaměřuje na jeden z hlavních prvků v oblasti managementu znalostí, a tím je transfer znalostí a řízení transferu znalostí. Předmětem zájmu je významný zdroj znalostí pro cestovní ruch, kterým...
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Knihabrožovaná vazba189 KčSkladem 2 ks
Why do some products take off? And what can we learn from them? The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem...
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Knihabrožovaná vazba457 KčSkladem 1 ks
In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...
An MBA at a top school is an enormous investment in time, effort and cold, hard cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it...
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Knihabrožovaná vazba399 KčSkladem 3 ks
Around the globe, people are facing the same problem - that we are born as individuals but are forced to conform to the rules of society if we want to succeed. To see our uniqueness expressed in our achievements, we must first learn the rules ...
Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...
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Knihabrožovaná vazba317 KčSkladem 1 ks
A forward-thinking manifesto from three Stanford professors which reveals how big tech's obsession with optimization and efficiency has sacrificed fundamental human values and outlines steps we can take...
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Knihabrožovaná vazba306 KčSkladem 1 ks
Although the female movement is interwoven into our social world and people preach “girl power,” brand experience expert Katie Mares has seen that this mindset hasn’t penetrated business branding or the experience businesses...
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Knihapevná vazba729 KčSkladem 1 ks
Advertising is selling us a dream, a lifestyle. It promises us fulfilment and tells us where to buy it – from international flights to a vast array of goods we consume like there is no tomorrow...
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Knihapevná vazba593 KčSkladem 1 ks
How to Start a Side Hustle is a fun and easy-to-read guide that will help you design a viable business model and bring your ideas to market. Packed with practical tips, hacks and advice from both professional business people and unconventional company...
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Knihabrožovaná vazba318 KčSkladem 1 ks
Bestselling author of Sell it Like Serhant and Big Money Energy and real estate, television, and media icon Ryan Serhant shares his proven, three-step strategy to build your brand from scratch...
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Knihabrožovaná vazba461 KčSkladem 1 ks
BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, ...
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Knihapevná vazba680 KčSkladem 2 ks
How do you lead a fulfilling life? That profound question animates this book of inspiration and insight from world-class business strategist and bestselling author of The Innovator’s Dilemma, Clayton Christensen...
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Knihapevná vazba523 KčSkladem 1 ks
With the publication of The Everything Store in 2013, Bloomberg journalist Brad Stone revealed how the unlikely Seattle start-up Amazon became an unexpected king of ecommerce. Since then, its founder has led Amazon to explosive growth in both size...
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Přečtenávýborný stav434 KčSkladem
A protože freelancing (neboli podnikání na volné noze) je celosvětový fenomén, který Robertova kniha rozebírá do větší hloubky i šíře než zahraniční tituly, rozhodli jsme se ji vydat také v angličtině a dalších jazycích. Půjde o nejodvážnější...
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Přečtenávýborný stav315 KčSkladem
How do you lead a fulfilling life? That profound question animates this book of inspiration and insight from world-class business strategist and bestselling author of The Innovator’s Dilemma, Clayton Christensen...
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Knihabrožovaná vazba250 KčSkladem 1 ks
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