V anglickém jazyku knihy o byznysu a managementu od autora Richard H. Thaler od nakladatelství Penguin Books

Nudge has transformed the way individuals, companies and governments look at the world...

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From the renowned and entertaining behavioural economist and co-author of the seminal workNudge, Misbehaving is an irreverent and enlightening look into human foibles. Traditional economics assumes that rational forces shape everything...

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Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly...

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