Knihy o marketingu

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...

• Knihabrožovaná vazba
  409 Kč

  Více než 30 dní

This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing,retailing,catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout...

• Knihabrožovaná vazba
  610 Kč

  Skladem 1 ks

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank...

• Knihabrožovaná vazba
  1 334 Kč

  Více než 30 dní

Legendární kniha klasika světové reklamy je zasvěceným průvodcem oborem reklamy a reklamní tvorby.

• Knihapevná vazba
  Vyprodané