Ahoj krásko - Ann Napolitano, Metafora, 2024
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Transformed - Marty Cagan, John Wiley & Sons, 2024
Transformed 
EN

Help transform your business and innovate like the world's top tech companies! In INSPIRED, product thought leader Marty Cagan revealed the best practices and techniques used by the top product teams operating in the product model..

  • Knihapevná vazba
    692 Kč
    Skladem 1 ks

From Impossible to Inevitable - Aaron Ross, Jason Lemkin, John Wiley & Sons, 2019
From Impossible to Inevitable 
EN

Why are you struggling to grow your business when everyone else seems to be crushing their goals...

  • Knihapevná vazba
    585 Kč
    Do 3 – 7 dnů

Hey Whipple, Squeeze This - Luke Sullivan, John Wiley & Sons, 2022
Hey Whipple, Squeeze This 
EN

The new edition of the book readers call the bible for advertising...

  • Knihabrožovaná vazba
    583 Kč
    Skladem 1 ks

The Advantage - Patrick M. Lencioni, John Wiley & Sons, 2012
The Advantage 
EN

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author...

  • Knihapevná vazba
    537 Kč
    Do 14 – 15 dnů
Volatility Trading, Second Edition - E Sinclair, John Wiley & Sons, 2013
Volatility Trading, Second Edition 
EN

Popular guide to options pricing and position sizing for quant traders In this second edition of this bestselling book, Sinclair offers a quantitative model for measuring volatility in order to gain an edge in everyday option trading endeavors...

  • Knihapevná vazba
    1 623 Kč
    Do 23 – 28 dnů

The New Rules of Marketing and PR - David Meerman Scott, John Wiley & Sons, 2017
The New Rules of Marketing and PR 
EN

The international bestseller now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson ...

  • Přečtenávýborný stav
    579 Kč
    Skladem
  • Knihabrožovaná vazba
    642 Kč
    Skladem 2 ks


Data Driven DEI - Randal Pinkett, John Wiley & Sons, 2023
Data Driven DEI 
EN

In Data-Driven DEI:The Tools and Metrics You Need to Measure, Analyze, and Improve Diversity, Equity, & Inclusion, Dr. Randal Pinkett, a renowned diversity, equity, and inclusion (DEI) thought leader delivers a practical and evidence-based blueprint to...

  • Knihapevná vazba
    610 Kč
    Do 14 – 15 dnů

Designing Brand Identity - Alina Wheeler, Rob Meyerson, John Wiley & Sons, 2024
Designing Brand Identity 
EN

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

  • Knihapevná vazba
    1 108 Kč
    Do 14 – 15 dnů

Reshaping Retail - Stefan Niemeier, Andrea Zocchi, John Wiley & Sons, 2013
Reshaping Retail 
EN

The modern retail system has worked to dazzling effect. From the 19th century, store owners emerged from small beginnings to set in train an industry that has seen some operators become nationally, even globally, dominant...

  • Knihapevná vazba
    764 Kč
    Více než 30 dní
Truth, Lies, and Advertising - Jon Steel, John Wiley & Sons, 1998
Truth, Lies, and Advertising 
EN

Account planning exists for the sole purpose of creating advertising that truly connects with consumers...

  • Knihapevná vazba
    1 082 Kč
    Do 18 – 23 dnů


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S láskou, Lukov - Mariana Zapata, 2021
S láskou, Lukov
Mariana Zapata