Knihy o byznysu a managementu

The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control us...

• Knihabrožovaná vazba
  327 Kč

  Skladem 2 ks
• Přečtenámírně opotřebovaná
  320 Kč

  Skladem

Everyone deserves a mentor. For every career crisis, every fork in the road, you need someone to talk to...

• Knihabrožovaná vazba
  372 Kč

  Skladem 5 ks

The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives. We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history...

• Knihabrožovaná vazba
  410 Kč

  Do 3 – 7 dnů

Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising...

• Knihabrožovaná vazba
  325 Kč

  Skladem 1 ks

Elon Musk is among the most controversial titans of Silicon Valley. To some he's a genius and a visionary and to others he's a mercurial huckster. Billions of dollars have been gained and lost on his tweets and his personal exploits are...

• Knihabrožovaná vazba
  481 Kč

  Skladem 1 ks

In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company. It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism...

• Knihabrožovaná vazba
  304 Kč

  Do 3 – 7 dnů

A forward-thinking manifesto from three Stanford professors which reveals how big tech's obsession with optimization and efficiency has sacrificed fundamental human values and outlines steps we can take...

• Knihabrožovaná vazba
  306 Kč

  Skladem 1 ks

This book answers the question: 'What's next?' The Internet had a world-changing impact on businesses and the global community over the twenty years from 1994 to 2014. In the next ten years, change will happen even faster...

• Knihabrožovaná vazba
  276 Kč

  Více než 30 dní

As technology accelerates, the human mind struggles to keep up - and our companies, workplaces and democracies get left behind...

• Knihabrožovaná vazba
  276 Kč

  Skladem 1 ks
• Přečtenámírně opotřebovaná
  313 Kč

  Skladem

Andrew Keen, 'the Christopher Hitchens of the internet', describes his urgent worldwide search for ways in which humanity can protect itself from the dark side of the digital future....

• Knihabrožovaná vazba
  419 Kč

  Do 22 – 27 dnů

Leverage big data insights to improve customer experiences and insure business success. Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches...

• Kniha
  795 Kč

  Více než 30 dní

Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create process efficiencies. An incredibly valuable text, ...

• Knihapevná vazba
  587 Kč

  Do 22 – 27 dnů

Modern warehouses are capitalizing on cutting-edge technologies, new operating models and innovative practices to maximize their role in the wider supply chain...

• Knihašitá vazba
  1 530 Kč

  Více než 30 dní

This is the inside story of a small group of mavericks, eccentrics and geniuses who turned Artificial Intelligence from a fringe enthusiasm into a transformative technology. It's the story of how that technology became big business...

• Knihabrožovaná vazba
  268 Kč

  Skladem 1 ks

Deemed "the best history of oil ever written" by Business Week and with more than 300,000 copies in print, Daniel Yergins Pulitzer Prize winning account of the global pursuit of oil...

• Knihabrožovaná vazba
  539 Kč

  Více než 30 dní

The international bestseller now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson ...

• Přečtenávýborný stav
  579 Kč

  Skladem
• Knihabrožovaná vazba
  644 Kč

  Skladem 2 ks

Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after ...

• Knihabrožovaná vazba
  642 Kč

  Do 22 – 27 dnů

Can technology and human beings coexist in a mutually beneficial way?In this ground-breaking book, N. Chandrasekaran, chairman of Tata Sons, the holding company and promoter of more than 100 Tata operating companies...

• Knihapevná vazba
  740 Kč

  Více než 30 dní