Knihy o byznysu a managementu

The classic bestseller by Benjamin Graham, "The Intelligent Investor" has taught and inspired hundreds of thousands of people worldwide. Since its original publication in 1949, Benjamin Graham's book has remained the most respected guide to investing, ...

• Knihabrožovaná vazba
  449 Kč

  Do 3 – 5 dnů

World expert Bent Flyvbjerg and bestselling author Dan Gardner reveal the secrets to successfully planning and delivering ambitious projects on any scale...

• Knihabrožovaná vazba
  306 Kč

  Skladem > 5 ks

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...

• Knihabrožovaná vazba
  410 Kč

  Více než 30 dní

These massive dual challenges—and other profound shifts like pandemics, resource constraints, and shrinking biodiversity—threaten our very existence on the planet...

• Knihabrožovaná vazba
  457 Kč

  Do 5 – 9 dnů

In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

• Knihabrožovaná vazba
  283 Kč

  Skladem 1 ks
• Přečtenávýborný stav
  311 Kč

  Skladem

This is the international bestseller that tells how Semler tore up the rule books - and defied inflation running at up to 900 per cent per year! Workers make decisions previously made by their bosses. Managerial staff set their own salaries and bonuses...

• Knihabrožovaná vazba
  384 Kč

  Skladem 1 ks

"Sustainability Is the New Advantage" is a practical blueprint for leaders who want to start, develop, and grow sustainable organizations....

• Knihabrožovaná vazba
  696 Kč

  Skladem 1 ks

Should companies be run for profit or purpose? In this ground-breaking book, acclaimed finance professor and TED speaker Alex Edmans shows it''s not an either-or choice...

• Knihabrožovaná vazba
  405 Kč

  Více než 30 dní

This scientific monograph maps various aspects of Codes of Ethics in Slovak companies. It provides an overview of their content, formal processing, use, and focus to describe this yet unexplored area and use the results in the education of future and...

• Knihabrožovaná vazba
  258 Kč

  Do 4 – 5 dnů

From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success...

• Knihabrožovaná vazba
  474 Kč

  Do 5 – 9 dnů

Nicholas Brealey Publishing: This interpretation of "The Art of War" incorporates modern business lessons to make this...

• Kniha
  378 Kč

  Do 12 – 13 dnů

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription? These choices might appear to be freely made...

• Knihabrožovaná vazba
  410 Kč

  Více než 30 dní

More and more traditional professional services firms are turning to "productization" as a strategy to grow, improve valuations, and to fend off new digital-first competitors. However, many of them will fail and waste a lot of money in the process....

• Knihabrožovaná vazba
  653 Kč

  Do 5 – 9 dnů

A protože freelancing (neboli podnikání na volné noze) je celosvětový fenomén, který Robertova kniha rozebírá do větší hloubky i šíře než zahraniční tituly, rozhodli jsme se ji vydat také v angličtině a dalších jazycích. Půjde o nejodvážnější...

• Přečtenávýborný stav
  559 Kč

  Skladem
• Knihapevná vazba
  Vyprodané

What makes a great idea? How do you make the best pitch to a prospective client? What effect will new technology have on advertising? Written by one of the world’s leading advertising creatives, Hegarty on Advertising contains over four decades ...

• Knihapevná vazba
  571 Kč

  Skladem 1 ks

Change and innovation are the cornerstones of dynamic and modern business...

• Knihabrožovaná vazba
  465 Kč

  Skladem 2 ks

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author...

• Knihapevná vazba
  536 Kč

  Do 12 – 13 dnů

The new edition of the book readers call the bible for advertising...

• Knihabrožovaná vazba
  583 Kč

  Skladem 1 ks

Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data—to understand where the numbers come from, make sense of them...

• Knihabrožovaná vazba
  412 Kč

  Více než 30 dní

The scientific monograph develops the new leadership model which brings together the two dimensions of process and relations. Although this model replaces fundamental leadership approaches with an organizational view on the leading process, it does...

• Knihabrožovaná vazba
  647 Kč

  Do 4 – 5 dnů