Odborné a naučné knihy

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

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Most people think it’s because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people...

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New York Times best-selling author Patrick Lencioni has written a dozen books that focus on how leaders can build teams and lead organizations. In The Motive, he shifts his attention toward helping them understand the importance of why they’re...

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Help transform your business and innovate like the world's top tech companies! In INSPIRED, product thought leader Marty Cagan revealed the best practices and techniques used by the top product teams operating in the product model..

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The world's most infamous hacker offers an insider's view of the low-tech threats to high-tech security. Kevin Mitnick's exploits as a cyber-desperado and fugitive form one of the most exhaustive FBI manhunts ...

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George Soros is unquestionably one of the most powerful and profitable investors in the world today...

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Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story...

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Research-based insights and practical advice about effective learning strategies. In this new edition of the highly regarded Why Don't Students Like School? cognitive psychologist Daniel Willingham turns his research on the biological and...

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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises...

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Napoleon Hill's thirteen step programme will set you on the path to wealth and success. Think and Grow Rich reveals the money-making secrets of hundreds of America's most affluent people. By thinking like them, you can become like them...

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The basic premise of Inspired is that the best tech companies create products in a manner very different from how most companies create products. The goal of the book is to share the techniques of the best companies....

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An introduction to the Calculus, with an excellent balance between theory and technique. Integration is treated before differentiation—this is a departure from most modern texts, but it is historically correct, and it is the best way to ...

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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist. Value Proposition Design helps you tackle a core challenge of every business ...

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Do you have a ton of data you need to make sense of? Microsoft’s Excel program can handle amazingly large data sets, but you’ll need to get familiar with PowerPivot and Power Query to get started...

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Everything aspiring authors need to write, publish, and sell a children's book Everyone loves a children's book and many dream about writing one. But is it actually possible for an unpublished writer armed with a good story ...

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A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives...

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An insider s guide to the coming philanthropic revolution Meet the next generation of big donors the Gen X and Millennial philanthropists who will be the most significant donors ever and will shape our world in profound ways. Hear them describe ...

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The AWS Certified Advanced Networking Official Study Guide – Specialty Exam helps to ensure your preparation for the AWS Certified Advanced Networking – Specialty Exam. Expert review of AWS fundamentals align with the exam objectives...

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AWS Certified Solutions Study Guide: Associate (SAA-C02) Exam, Third Edition comprehensively and efficiently prepares you for the SAA-C02 Exam. The study guide contains robust and effective study tools that will help you succeed on the exam...

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Literature and Film is a cornucopia of vibrant essays that chart the history and confluence of literature and film. It explores in detail a wide and international spectrum of novels and adaptations...

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