Odborné a naučné knihy

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...

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  410 Kč

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The way we work is broken. It takes forever to get anything done. Meetings and emails are incessant. Bureaucracy stifles talent and creativity. After decades of management theory and multiple waves of technological and societal change, is this really ...

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  410 Kč

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This is the inside story of a small group of mavericks, eccentrics and geniuses who turned Artificial Intelligence from a fringe enthusiasm into a transformative technology. It's the story of how that technology became big business...

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  269 Kč

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Do you have a grip on your business, or does your business have a grip on you...

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  396 Kč

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If you want to be a successful leader in today's business world, you need to think like an activist...

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