Knihy o marketingu - strana 5 z 5

Market-leading Advertising Promotion and Other Aspects of Integrated Marketing Communications, 9th Edition discusses all aspects of marketing communications, from time-honored methods to the newest developments in the field...

• Knihapevná vazba
  Vyprodané

This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a mass wedding. It creates advertising with more human, ...

• Knihapevná vazba
  Vyprodané

The 18th annual edition of the "Epica Book" contains more than 900 print ads, television commercials, publications, direct marketing operations, packaging design projects and interactive entries honoured in the 2004/05 Epica awards...

• Knihapevná vazba
  Vyprodané

Máte vlastný biznis, prípadne sen raz vybudovať niečo vlastné? Radi by ste sa na marketing a kreativitu pozreli aj z iného uhlu pohľadu, ktorý často odporuje marketingovým poučkám? Rozmýšľate, ako vybudovať brand, ktorý si fanúšikovia na seba hrdo...

• Knihapevná vazba
  Vyprodané

A Brand Apart offers case studies of these and other famous brands and explores how their brand images were built using a combination of savvy marketing, brilliant advertising and groundbreaking design...

• Knihapevná vazba
  Vyprodané

56 new projects present the new trends in Lobby Design all over the world. The lobby is a passing place, a transitory space...

• Knihapevná vazba
  Vyprodané

The 19th annual edition of the Epica Book contains more than 900 print ads, television commercials, publications, direct marketing operations, packaging design projects and interactive entries honoured in the 2005/06 Epica awards...

• Knihapevná vazba
  Vyprodané

Kniha je určená nielen špecialistom z oblasti práva, má širšie právnovzdelávacie poslanie. Autori v svojich monografiách reagujú predovšetkým na aktuálne domáce potreby, všímajú si problematiku duševného vlastníctva z teoretického i praktického hľadiska..

• Knihapevná vazba
  Vyprodané