Odborné a naučné knihy

As the media landscape looks increasingly diverse and anarchic, individuals, organisations and governments should not waste time wondering whether they have lost control of their reputations. The simple fact is that they have never had control...

• Knihabrožovaná vazba
  428 Kč

  Více než 30 dní

Thanks to the rise of social media, what audiences think and say about organisations has never been more critical. Steve Earl and Stephen Waddington's Brand Anarchy examined the impact of media change and the new reputation ...

• Knihabrožovaná vazba
  428 Kč

  Více než 30 dní