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Knihy o podnikání od nakladatelství Public Affairs

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The Next America - Paul Taylor, Public Affairs, 2016
The Next America 
EN

The America of the near future will look nothing like the America of the recent past. America is in the throes of a demographic overhaul. Huge generation gaps have opened up in our political and social values, our economic well-being, ...

  • Knihabrožovaná vazba
    606 Kč
    Více než 30 dní

Creative Construction - Gary P. Pisano, Public Affairs, 2019
Creative Construction 
EN

Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remar

  • Knihapevná vazba
    641 Kč
    Skladem 1 ks

The Space Barons - Christian Davenport, Public Affairs, 2019
The Space Barons 
EN

The Space Barons is the story of a group of billionaire entrepreneurs who are pouring their fortunes into the epic resurrection of the American space program. Nearly a half-century after Neil Armstrong walked on the moon, these Space ...

  • Knihabrožovaná vazba
    352 Kč
    Více než 30 dní

The Age of Surveillance Capitalism - Shoshana Zuboff, Public Affairs, 2019
The Age of Surveillance Capitalism 
EN

The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. Shoshana Zuboff's inter

  • Knihapevná vazba
    722 Kč
    Více než 30 dní
The Snowball System - Mo Bunnell, Public Affairs, 2018
The Snowball System 
EN

This is a book for anyone who has to market their expertise, and there are more of us out there than you might think—lawyers, consultants, marketers, and accountants, but also photographers, ...

  • Knihapevná vazba
    607 Kč
    Více než 30 dní

The Interaction Field - Erich Joachimsthaler, Public Affairs, 2020
The Interaction Field 
EN

Most business models are transactional. They are focused on a specific exchange. They match riders with drivers, sellers with buyers, hosts with travelers.They thrive on enormous scale, huge distribution networks, and brand recognition...

  • Knihapevná vazba
    592 Kč
    Skladem 1 ks

Leap - Howard Yu, Public Affairs, 2020
Leap 
EN

Every business faces the existential threat of competitors producing cheaper copies. Even patent filings, market dominance and financial resources can't shield them from copycats...

  • Knihabrožovaná vazba
    215 Kč
    Skladem 1 ks


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