Nejlepší z kategorie: v anglickém jazyku knihy o marketingu
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268 produktů
From the New York Times bestselling author of The Talent Code comes a book that unlocks the secrets of highly successful groups and provides tomorrow's leaders with the tools to build a cohesive, motivated culture...
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Knihabrožovaná vazba390 KčVíce než 30 dní
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...
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Knihabrožovaná vazba390 KčVíce než 30 dní
Finbar Dolan is lost and lonely. Except he doesn't know it. Despite escaping his blue-collar Boston upbringing to carve out a mildly successful career at a Madison Avenue ad agency, ...
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Knihabrožovaná vazba295 KčSkladem 2 ks
'For anyone interested in marketing - either as a practioner or victim - this is unmissable reading. If only more researchers could write like this, the world would be a better place.'
Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook...
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Knihabrožovaná vazba252 KčSkladem 1 ks
The never-before-told story of Pixar's improbable success. " Hi, Lawrence? the caller asked. This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we d work together someday. "After Steve Jobs was unceremoniously dismi
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Knihapevná vazba660 KčVíce než 30 dní
Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything...
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Knihabrožovaná vazba302 KčSkladem 2 ks
For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these compa-nies broadcast, Galloway asks fundamental questions. Ho
They're back! And this time it's sensational. The authors of the bestselling global phenomenon Freakonomics have been busy, researching the hidden side of even more controversial topics...
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, ...
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Knihabrožovaná vazba273 KčSkladem 1 ks
Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books...
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Knihabrožovaná vazba419 KčSkladem 1 ks
Marketing of small and medium businesses provides 8 important tips for entrepreneurs who have decided to support their business by marketing activities and who want to do it efficiently. Experience shows that too many entrepreneurs waste a lot of money on
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AudioknihaMP3 ke stažení100 KčIhned ke stažení
A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives...
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Knihapevná vazba486 KčDo 16 – 17 dnů
Authentic video material from FT.com with accompanying worksheets; All the listening texts available to view, providing truly authentic listening practice; ...
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Knihabrožovaná vazba1 106 KčDo 14 – 19 dnů
Islamic Branding and Marketing: Creating A Global Islamic Businessprovides a complete guide to building brands in the largest consumer market in the world...
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Knihapevná vazba1 094 KčVíce než 30 dní
- Christine Harvey
- Grant Stewart
- kolektiv
The Ultimate Sales Book gives you everything you need to succeed in sales and account management. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance ...
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Knihabrožovaná vazba428 KčVíce než 30 dní
As industries turn increasingly hostile, strong brand-building skills are needed to survive and prosper. In this text managers can discover the value of brand as a strategic asset and a company`s primary source of cmopetitive advantage.
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Knihabrožovaná vazba921 KčDo 20 – 25 dnů
Are you stuck in a career rut? Are your former peers progressing ahead of you? Are you doing all the hard work but getting none of the rewards? Are you wondering what everyone else seems to know that you don't...
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Knihabrožovaná vazba271 KčSkladem 1 ks
The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?
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Knihabrožovaná vazba376 KčSkladem 2 ks
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