Na skladě růžová v cizím jazyku knihy o byznysu a managementu
Advertising is selling us a dream, a lifestyle. It promises us fulfilment and tells us where to buy it – from international flights to a vast array of goods we consume like there is no tomorrow...
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Knihapevná vazba593 KčSkladem 1 ks
Death and taxes are our inevitable fate. We've been told this since the beginning of civilisation. But what if we stopped to question our antiquated system? Is it fair? And is it capable of serving the needs of our rapidly-changing, modern society? ...
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Knihabrožovaná vazba251 KčSkladem 1 ks
Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas...
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Knihabrožovaná vazba457 KčSkladem 1 ks
The past decade has seen the relentless rise of cryptocurrency as an alternative form of digital currency. But what precisely is it and what potential does it have to change the world of money...
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Knihabrožovaná vazba246 KčSkladem 1 ks
Studio Culture Now features in-depth interviews with a host of leading design studios. The interviewees share their experiences, insights, fears and joys, and reveal how they deal with the fundamentals and aspirations of studio life...
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Knihabrožovaná vazba1 432 KčSkladem 2 ks
1 New York Times bestselling author John C. Maxwell can teach you how to turn any situation into a winning experience. No one wins at everything they try. But any setback, whether professional or personal, can become a step forward with ...
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Knihapevná vazba246 KčSkladem 2 ks
Sara Nasser Dalrymple is a business mentor, strategist and educator and the go-to sales expert in the small business community. Her 20 years of sales and marketing experience and simple, actionable advice has helped hundreds of business owners...
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Knihabrožovaná vazba454 KčSkladem 2 ks
The West's two-century epoch as global powerhouse is at an end. A new world order, with China and India as the strongest economies, dawns. How will the West react to its new status of superpower in decline? ...
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Knihabrožovaná vazba247 KčSkladem 1 ks
'Joan Didion at a startup' Rebecca Solnit 'Impossibly pleasurable' Jia Tolentino 'This is essential reading' Stylist At twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing...
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