KnihyOdborné a naučnéHumanitní a společenské vědyEkonomieLogistics and Supply Chain Management

Logistics and Supply Chain Management

Fifth Edition

Martin Christopher

Effective development and management of supply chain networks helps businesses cut costs and enhance customer value. This updated 5th edition is a clear guide to all the key... Číst víc

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Nakladatel: Pearson, 2016

Počet stran: 310

Effective development and management of supply chain networks helps businesses cut costs and enhance customer value. This updated 5th edition is a clear guide to all the key topics in an integrated approach to supply chains... Číst víc

Brožovaná vazba
Angličtina

1 818 Kč

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Další knižní vydání

Logistics and Supply Chain Management - Martin Christopher, Pearson, 2010

Pevná vazba
Angličtina, 2010

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Více o knize

As well as new and updated examples and case studies, there are two new chapters:

Routes to Market: Many companies now have to manage multiple distribution channels - this chapter covers strategic issues on how companies “go to market” along with the cost implications of using alternative channels.
Service Logistics: As companies begin to sell performance rather than physical product, this chapter explores the implications for logistics management as the need to provide higher levels of service and customer support becomes ever more critical.

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